Global warming and business

The March, 2007, issue of Harvard Business Review has a good article on global warming titled “Competitive Advantage on a Warming Planet.” Authors Jonathan Lash and Fred Wellington point out that it doesn’t matter whether or not you believe global warming is real because “investors already are discounting share prices of companies poorly positioned to compete in a warming world” (take that, Wall Street Journal editorial page). They point out the effects of climate change on business become clear when you consider the kinds of risk associated with it: regulatory risk, supply chain risk, technology risk, litigation risk (they predict that companies with lots of carbon emissions face lawsuits similar to those brought against tobacco and asbestos industries), and of course reputational risk.

Most often, you have to pay to view articles on the Harvard Business Review Web site, but in this case the complete article is available free — and definitely worth reading:

Link.